Copywriting multilingual long processing

Mainly describes the ultra-long processing rules and layout methods of each component in a multilingual context.

Default ultra-long rule

*Sort by processing cost from low to high: Streamlined copy > Line break > Ellipsis... > Scrolling text > Breakpoint adaptation > Additional interactions (Tips, expand and collapse, etc.)

Concise copywriting

Process: Discover that the copy is too long → Notify product/business → Inform about the multilingual concise copy → Product/business feedback to revise the copy → Design adjustments

Wrap

240 pixels

Assuming this text is displayed within a width of 240px.

Content exceeds 240px

Then if it exceeds 240px, it will need to be wrapped.

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Ellipsis... (adds ... when exceeding the fixed width):

400px

Assuming this text exceeds 400px in width, it needs an ellipsis.

Content exceeds 400px

假设这段文字非常长,当被截断时宽度固定为400px,但不需要省略号。

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Marquee (horizontal/vertical scrolling display):

Scroll before

Assume that this text is very long, with a fixed width of 400px, but the content needs to be very long indeed.

Scroll down

Assume that this text is very long, with a fixed width of 400px, but the content needs to be very long indeed.

Breakpoint adaptation (under 1440, 768, 375, or other breakpoints, the text can be scaled down):

Additional interaction:

Component long rules

Design

English